Services Overview 
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Videos Dominate Search, Social, and Video with Proven Ad Strategies
With data-driven strategies, expert optimization, and multi-channel integration, we help brands maximize their ad performance, increase conversions, and scale their growth with smarter media buying.
Paid Search Advertising (PPC)
Drive qualified traffic and measurable results with precision-targeted paid search campaigns. From in-depth keyword research and strategic ad copy creation, we manage every detail to maximize ROI. Our data-driven approach ensures your campaigns are continuously refined for performance and are backed by transparent reporting and expert analysis.
Services
- A/B Testing
- Ad Copy Creation
- Campaign Setup and Management
- Conversion Tracking and Analytics
- Keyword Research
- Landing Page Optimization
- Paid Search Strategy Development
- Reporting and Analysis
Programmatic Buying
Our programmatic media buying approach blends the power of real-time bidding with strategic targeting. Whether it’s display, native, video, or connected TV, we optimize across channels and devices to meet your unique business goals. Transparency, control, and performance are always at the forefront.
Services
- Audience Insights and Development
- Third-Party Data
- Programmatic Optimization
- An array of Programmatic Ads Formats and Channels
- Reporting and Analysis
Social Media Advertising
Tap into a pool of potential with approximately four billion daily email users and commendable engagement rates. Our expertise helps you enhance your brand’s presence and maximize your social media advertising ROI.
OTT Advertising
Reach your audience where they’re already watching—on streaming platforms like Hulu, Roku, and YouTube TV. Our OTT advertising solutions are built for precision, agility, and measurable impact across devices and channels.
Services
- Strategic Planning
- Precision Targeting
- Cross-Channel Integration
- Ad Placement & Distribution
- Analytics & Optimization
- Custom Reporting
- Creative Consultation
Streaming Audio Advertising
In a world on the go, audio reaches people where visuals can’t—during their commute, workout, or while cooking dinner. At New Path Digital, we help you tap into that focused, screen-free attention through strategic streaming audio campaigns.
From Spotify to podcasts and digital radio, we build audio advertising that blends seamlessly into the listening experience. With precise targeting by location, interest, behavior, and even mood, your message hits the right ears at the right time.
Services
- Audience Research and Targeting
- Campaign Strategy and Planning
- Cost-Effective Media Buying and Placement
- Programmatic Streaming Audio Buying
- Campaign Management and Optimization
- Reporting and Analytics
- Cross-Channel Integration
Video Advertising
Video isn’t just content—it’s connection. Whether you’re raising awareness, shifting perception, or spurring action, our video campaigns are built to resonate across every screen.
Services
- Pre-Roll Ads
- In-Stream Ads
- Social Media Video Ads
- YouTube ads
- TikTok Ads
- OTT/CTV Ads
Banner/Display Advertising
Banner ads shouldn’t just be background noise. We turn display advertising into a strategic touchpoint—designed to capture attention, build recognition, and drive real results.
Whether you’re retargeting warm leads or reaching new audiences, we combine smart creative with data-driven placement to maximize relevance and impact. From static banners to rich media and interactive units, every ad is optimized for performance across web and mobile.
Services
- Banner Ad Strategy
- Campaign Management
- Ad Placement
- Landing Page Optimization
- Conversion Tracking and Analytics
