Marketing Platforms
Stop Wasting Time on Tech, Start Seeing Results
Tool and Platform Solutions
Marketing Automation
HubSpot
Pardot
Project Management
Teamwork
Customer Relationship Management (CRM)
HubSpot
Email Marketing
HubSpot
Mailchimp
Constant Contact
Tool and Platform Solutions
Analytics and Data Management
Google Analytics
Search Console
BigQuery
Tableau
Looker
TapClicks
SEO and PPC Management
Campaign Manager 360
Google Ads
Microsoft Ads
Search Ads 360
SEMRush
Display, Video, & CTV Management
Adelphic Viant
Amazon DSP
Campaign Manager 360
DV360
Google Ads
Microsoft Ads
MNTN
Content Marketing
Adobe
Canva
HubSpot
SEMRush
Expertise Meets Platform Mastery
Certified Experts, Exceptional Results
Our team isn’t just familiar with the platforms we use; they’re certified masters. We hold industry-recognized certifications from leading platforms like HubSpot, Google, and Semrush because we’re committed to leveraging every platform to its fullest potential.
Data-Driven Decisions, Optimized Strategies
Our in-house data analysis experts are skilled at extracting insights from your campaigns’ data and translating them into strategies. This allows us to optimize your campaigns and maximize your return on investment (ROI).
Beyond the Basics, Constant Innovation
The marketing landscape is constantly evolving, and our team participates in ongoing training programs to stay current on the latest platform features and best practices. We continuously adapt and innovate our strategies to deliver the most effective results for your brand.
Ditch the platform panic.
Let’s chat!
Schedule a consultation to:
- Discuss Your Growth and Marketing Goals
- Receive an Audit of Your Digital Presence
- Receive Insights into Your Current Marketing Performance
Turning Strategy into Success
Is CTV Advertising Worth It for Regional Businesses?
Is CTV advertising worth it for regional businesses? See how targeting, reach, attribution, search lift, lead quality, and ROI should be measured.
Google Ads Match Types: What Looser Semantic Matching Costs You [2026 Study]
In our analysis of new search queries, Exact Match conversions cost 7% less than the comparison baseline, while Phrase Match conversions cost 28% more.
How to Allocate Budget Across Markets: 2027 Planning Guide
Learn how to allocate 2027 marketing budgets across multiple markets using lead quality, demand, capacity, CPL, conversion rates, and revenue data.
Charlotte SEO Conversion Guide: Tracking & Landing Pages
Learn why Charlotte SEO needs conversion tracking and optimized landing pages to turn rankings and organic traffic into measurable leads and revenue.
Why Choose a Local Triad Advertising Agency
See why a local Triad advertising agency can bring stronger market knowledge, targeting, collaboration and measurement to your growth strategy.
CTV Advertising for Law Firms: Real Campaign Results and Benchmarks
See real CTV advertising data from personal injury campaigns, including CPL, conversion lift, attribution, reach, frequency, and performance insights.
Is New Path the Right Performance Marketing Agency for You?
Performance marketing for growing businesses focused on qualified leads, sales, CAC, ROAS, conversion rates, and measurable revenue growth.
10 Must-Haves for Personal Injury Law Firm Growth Checklist
Use this 10-point personal injury law firm growth checklist to evaluate agency expertise, attribution, intake, reporting, ownership, and signed-case ROI.
HVAC & Plumbing PPC Agency That Delivers Leads, Not Excuses
New Path Digital helps HVAC and plumbing companies turn PPC into measurable lead flow with Google Ads, LSAs, landing pages, and reporting.
How to Switch PPC Agencies: Transition Guide
Changing PPC agencies? Learn how to transition safely without breaking Google Ads, losing data, disrupting tracking, or stalling leads.
Marketing Agency Contract Clauses That Should Scare You
Before signing a marketing agency contract, watch for scary clauses around account ownership, auto-renewals, exit fees, data access, and IP rights.
How to Tell If Your Digital Ad Agency Knows What It’s Doing
Learn how to tell if your digital ad agency knows what it’s doing by checking tracking, reporting, strategy, testing, and ROI accountability.
Roofers Spending $5K+ on Ads: Month-by-Month Guide
Roofers spending $5K+ on ads should expect tracking, campaign structure, lead quality reviews, landing page fixes, and monthly optimization.
CTV Strategy for Personal Injury Lawyers
Last updated on August 31, 2026 by Kelly Paul If you’ve sat through a CTV pitch from a media agency recently, you’ve probably heard some version of the same presentation. Streaming is exploding. Cord-cutting is at an all-time high. Your competitors are already on it. Here’s a package that gets you in front of households […]
How to Decide: Build a Marketing Team or Hire an Agency?
Advertising is crucial to any successful business. To scale up your marketing efforts, you’ll need to hire talented people to help execute your marketing strategy. You may wonder, should I hire an in-house marketing team or work with an agency?
