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performance media + brand growth

You Set the Vision. We’ll Own the Results.

We’re a digital marketing agency that maps out how your best customers decide, then aligns your performance media, website, and creative so customers choose you.

7.5-year average client partnership

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New Path Digital is an independent digital marketing agency based in High Point, NC, working with regional and mid-sized companies nationwide. Regional businesses outgrow small agencies and get lost in big ones. We’re built for the stage in between: serving as a long-term growth partner that stays accountable to your results.

Client results

What owning results looks like

Chris Whitesell, Founder, working at a laptop for New Path Digital, a full-service digital marketing agency.

$433k

revenue growth from service expansion

SEO / Content / Local

Personal Injury Law

RCI Doors (stand-in photo)

82%

qualified lead growth

Paid search / Connected TV

Commercial & Home Services

A client meeting around a conference table

2,000+

sold ticket growth

Connected TV / Paid social / Attribution

Sports & Entertainment

Fully integrated growth system

Create business

Capture business

Convert business

Paid search (PPC)

Ads that catch people at the exact moment they’re ready to buy.

SEO and AI search

Get found on Google and in AI answers when buyers go looking.

Analytics, attribution and CRO

Know which dollars brought in which customers, then get more of them.

Social media and connected TV

Show up in feeds and on the biggest screen in the house.

Web design and development

A modern site that turns visits into calls, forms and sales.

Brand creative and content

Work that looks like you, sounds like you and makes people remember you.

Chosen by regional favorites to national leaders

Words from our clients

★★★★★

Delighted to have the opportunity shine a light on the great work and partner New Path Digital was… Kelly and Chris are both great communicators and make the discussions digestible. Very hands on and made it feel like they had skin in the game.

Adam Landreth, Assistant Dean for Online Programs

★★★★★

New Path Digital’s holistic approach truly supports overall company growth and success… [they’re] wonderful to work with. Knowledgeable, proactive, and always quick to respond.

Hannah Weant, Director of Marketing

★★★★★

New Path Digital has been an incredible partner for our business over the past few years! Caitlyn and Kelly have both been fantastic to work with. We’re excited to continue our collaboration with them in the future!

Garrett Wishon, Online Sales and Marketing Manager

Certified and recognized

Google Partner badge

Google Partner

Clutch Top Advertising Company, Greensboro NC 2026, badge

Clutch Top Advertising Agency

UpCity Top Ad Agency badge

UpCity Top Advertising Agency

Semrush Certified Agency Partner badge

Semrush Certified Agency Partner

Paramount Ads Manager Agency Partner badge

Paramount Ads Manager Agency Partner

See where you’re
leaving money on the table.

Get a free SEO or Google Ads audit. Worst case, a free second opinion.

FAQ

Questions, answered.

Still wondering if we’re the right fit? Start here, or just ask us.

What kind of businesses are the best fit for New Path Digital?

New Path Digital provides the most value for established or multi-location businesses and organizations earning $5M- $50M+ or more in annual revenue that have a growth goal of 10% or more.

New Path Digital also takes on large, one-time growth projects as a highly involved partner.

What does a full-service digital marketing agency like New Path Digital do?

As a full-service digital marketing agency, New Path Digital runs your marketing channels as one plan under one cohesive strategy. That means we combine cross-channel strategy, brand creative, SEO and AI search, web development, advertising, and analytics to achieve your performance-based business goals.

Does New Path Digital work with local businesses or regional brands?

Both! While our home base is High Point, NC, and we have deep roots in Greensboro, Charlotte, and Raleigh, half of our long-term marketing partnerships are with regional businesses and organizations across the country.

How does New Path Digital tie marketing performance to actual revenue?

Performance and data are at the core of how New Path Digital works, so every engagement starts with tracking the path from first click to closed deal. Measurement begins with GA4 and conversion tracking, then adds call tracking (CallRail, Invoca, or the client’s phone system) and CRM integrations (Salesforce, HubSpot, Pipedrive, or similar). For larger operations, we also import offline conversions and closed-won revenue data.

That shows which campaigns, keywords, audiences, landing pages, and channels produce qualified opportunities and revenue, not just clicks or form fills. From there, we optimize toward customer acquisition cost, qualified pipeline, marketing ROI, and profitable growth.

What partnerships, credentials, and awards does New Path Digital have?

New Path Digital, a full-service digital marketing agency in High Point, NC, is a Google Partner, Semrush Certified Agency Partner, Stape Partner, and one of the first Paramount Ads Manager Agency Partners, which supports our CTV work.

Our work has earned recognition as an UpCity Top Ad Agency, Top PPC Company for Legal in North Carolina, Top Advertising Company for Education in North Carolina, and Top Data Visualization Company in North Carolina.