Campaign Optimization
Maximize the impact of your campaigns through continuous performance analysis, data-driven decision-making, and strategic campaign optimization refinement. Our team ensures your marketing efforts stay aligned with evolving audience behaviors and business goals.
Services
- A/B and Multivariate Testing for Ads and Landing Pages
- Conversion Rate Optimization (CRO)
- Audience Segmentation and Targeting Refinement
- Ad Creative Performance Analysis and Enhancements
- Budget Reallocation Based on ROI Performance
- Channel Mix and Frequency Optimization
- Automated Rule-Based Optimizations in Ad Platforms
- Weekly and Monthly Performance Reporting with Actionable Insights


Ad Serving With Attribution
Maximize the impact of your campaigns through continuous performance analysis, data-driven decision-making, and strategic refinement. Our team ensures your marketing efforts stay aligned with evolving audience behaviors and business goals.
Services
- Cross-Platform Ad Deployment and Scheduling
- Real-Time Audience and Contextual Targeting
- Dynamic Creative Optimization (DCO)
- Integration with DSPs, Social, and Search Platforms
- First-Party and Third-Party Attribution Modeling
- Multi-Touch Attribution
Analysis (MTA) - UTMs and Click-Tracking
Implementation - Pixel and Tag Management
(Google Tag Manager, Meta, Etc.) - Custom Dashboard Reporting
Google Marketing Platform
Harness the full power of Google Marketing Platform (GMP) to unify data, media, and measurement across your digital campaigns. As certified experts, we help you get the most from GMP’s advanced tools and integrations
Services
- GMB Account Setup & Configuration (GA4, DV360, CM360, SA360, etc.)
- Audience Building and Data Layering Across Google Ecosystems
- Campaign Setup, Trafficking, and QA in Campaign Manager 360
- Display & Video 360 Media Planning, Buying, and Optimization
- Search Ads 360 Strategy and Automation for SEM Campaigns
- Floodlight Tag Creation and Conversion Tracking
- Custom Report Building with Looker Studio or BigQuery Integration
- Data Integration Across CRM, Analytics, and Ad Platforms
- Strategic Consultation on Privacy, Consent, and Data Governance
