Marketing Genius for All Industries

Expertise that Surpasses Industry Niche

The New Path Advantage

100%

Our Campaign Wins Started with Audience Insights, Not Industry Templates.

12+

We’ve Delivered Results in 12+ Sectors, and Counting.

3X

Brands That Invest in Cross-Industry Strategy and Data-Driven Experimentation Grow Faster.

Here’s the truth:

Great marketing transcends industries because of the ability to master the art of human connection through storytelling and data-driven strategies. Forget the jargon. We speak the language of engagement, growth, and conversion, personalized to your business aspirations.

Audience-Centric Focus

We obsess over understanding your ideal customer, no matter the industry.

Data-Driven Decisions

We ditch guesswork and rely on data to optimize your marketing efforts for maximum impact.

Creative Storytelling

We craft compelling narratives that connect with your audience on an emotional level

Multi-Channel Expertise

We navigate the ever-evolving marketing landscape, leveraging the best channels to reach your target audience.

Ditch the industry talk and start seeing results. Let’s chat!

Our consultation includes:

Discuss Your Growth and Marketing Goals
Receive an Audit of Your Digital Presence
Receive Insights into Your Current Marketing Performance

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We Get It. You Want Industry Cred. Here’s the Lowdown.

Truth is, industry knowledge is just one piece of the puzzle, and we can translate it into powerful marketing strategies that resonate with your target audience, regardless of industry. We’ve done this for businesses across multiple sectors:

Engineering

Franchise

Furniture

Higher Education

Hospitality

Insurance

Legal

Medical

Multi-Location Brands

Nonprofit

Services

Sports

Turning Strategy into Success

Media Planning & Buying: A Beginner’s Guide

Explore Media Planning & Buying trends for 2025. Master digital media planning and buying to optimize ad spend and reach your target audience effectively.

How to Track ROI from Your OTT Advertising Campaigns

Wondering if OTT ads actually work? Discover how to track ROI and measure OTT ad performance, from website conversions to cross-device attribution.

OTT Ads for Law Firms: 2025 Guide

Learn why OTT advertising is the essential 2025 marketing shift for law firms. Discover the impact of targeted reach and cost-effective solutions.

OTT Advertising for Local Businesses

Read about affordable OTT advertising strategies for small businesses and leverage local targeting and programmatic options to boost your brand.

Best OTT Ad Platforms Compared Buyer's Guide

Best OTT Ad Platforms Compared: 2025 Buyer’s Guide

Choosing the right OTT ad platforms? This guide highlights their reach, targeting options, and which ones are the best for your ad campaigns.

Case Study: Website Redesign for a Nonprofit Organization

Introduction This case study demonstrates how a user-friendly, visually appealing website can strengthen community connections and drive meaningful growth, showcasing how a nonprofit partnered with New Path Digital to achieve its goals. The Challenge: Poor User Experience and Limited Usability The organization’s website presented several issues that impacted its ability to support clients and achieve […]

We Can Help Grow Your Business.

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