A Strategic Partnership for Unstoppable Growth

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The New Path Advantage

New Path Team Members Meeting at Large Table

Aligned. Data-Driven. Committed.

  • A True Partnership: We collaborate closely with your team, acting as an extension of it—transparent, responsive, and aligned with your goals every step of the way.
  • Custom Strategy, Built for You: We take time to deeply understand your business and challenges, then design a digital marketing approach tailored to your unique path to growth.
  • Data-Informed, Results-Driven: Every decision is backed by research and analytics—allowing us to continuously optimize and deliver meaningful, measurable outcomes.

Here’s What You Can Expect

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01
01/01

Discovery

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Collaborative Kick-Off

We start by taking a comprehensive, deep dive into your business, examining your goals, challenges, target audience, and marketing landscape. This conversation helps us clarify your unique vision.

Competitive Analysis

Working alongside your team, we perform a comprehensive competitor analysis to highlight opportunities and carve out your brand’s unique presence in the digital space.

Data Deep Dive

Through in-depth analysis of your website, social media, and advertising data, we uncover trends and discover opportunities to optimize and improve your digital presence.

Strategy

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Goal Setting and Alignment

We’ll work together to define clear, measurable goals that align with your business objectives.

Crafting a Personalized Roadmap

Based on our discoveries, we’ll craft a customized digital marketing strategy that leverages the most effective tactics to achieve your goals.

Transparency and Communication

Clear communication is key. We’ll keep you informed every step of the way, discussing the strategy, the rationale behind each tactic, and projected timelines.

Implementation

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Execution with Expertise

Our team of specialists will execute the approved strategy with precision and expertise across multiple digital marketing channels.

Content Creation

We focus on engaging, high-quality content. We ensure it resonates with your target audience and drives measurable results.

Project Management

Efficiency is crucial in every business. Our dedicated project managers will keep everything on track and ensure projects are completed within budget and timeframes.

Analysis and Optimization

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Data-Driven Decisions

We’re not fans of guesswork. We’ll continuously monitor campaign performance, analyze data insights, and identify areas for optimization.

Regular Reporting and Transparency

You’ll receive comprehensive reports that translate data into actionable insights, informing you of progress and ROI. 

A/B Testing and Refinement

We believe in constant improvement. To maximize results, we’ll refine your campaigns through A/B testing and ongoing optimization.

Turning Strategy into Success

167% Lift in Landing Page Conversion Rate

Industry: Commercial ServicesFocus: Paid Search Landing Page OptimizationGoal: Increase Conversions from Commercial Paid Search Traffic The Challenge A regional leader in commercial door solutions wanted to increase the effectiveness of their paid search landing page for potential commercial clients in the Charlotte and Greensboro markets. The original landing page was serviceable, but it primarily listed […]

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Increased E-Commerce Sales by 37%

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78% Increase in Landing Page Conversion Rate

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The NPD Client Experience